Currency/price translations
Shopify Marketplace Connect will automatically translate prices into local currencies when listing on overseas marketplaces. (Note, 'overseas' means where the connected marketplace currency is different from that of Shopify) e.g. your store currency is in GBP but you've connected to eBay US.
Shopify Marketplace Connect uses an external currency service to automatically translate prices on a monthly basis.
It is also possible to manually control currency rates or change the frequency of automatic updates.
Click on Settings from the navigation menu > Manage currencies.
Written content translations
Merchants selling on overseas marketplaces often want to use translated content such as a translated title or translated description to make the listing more appealing to local buyers.
Marketplace Connect doesn't translate written content i.e. merchants have to translate their own content. However, we provide an easy way to use merchant-translated content in listings.
There are two ways to use merchant-translated content with Marketplace Connect (the use case depends on how many products need to use translated content).
1. Use the Marketplace Connect Grid to write the new title/description etc. directly, best for a small number of products using translated content. This can be done one by one, as in theory it's possible to do it in bulk but titles/descriptions are often unique. The screenshot example below is for Title but the same follows for all other fields.
Typing a new title means the field is no longer linked to your Shopify product and any changes to Shopify will not update this field (and therefore the related marketplace listing).
2. Upload your translated content into a custom meta field/custom attribute in Shopify and use Marketplace Connects attribute mapping to map that content to the relevant field in Marketplace Connect - and therefore the marketplace listings.
For example, you can create a custom meta field called e.g. "newmetafield". Go to Manage Attribute Mapping and map that custom field to the eBay.de eBay title field (ensure correct marketplace using the drop-down on the top left).
Scroll down to eBay Listing Attributes and select the relevant field from the drop-down. Save to commit those changes to eBay and every product for eBay.de will be using the value in the custom meta field instead of the default 'name' field. It is a similar process for description or any other field on your marketplace.
using eBay as an example only
eBay Templates
eBay templates can also use translated content. Again the translated content needs to be housed in a custom meta field/attribute. Please see Template Editing describing how to edit eBay templates in your Shopify Store to be used on your eBay listings.
For further assistance, please reach out to marketplace-connect@shopify.com